mSport Summit 2012

Event Type:Conference
When:26 April 2012
Where:The King's Fund
London, England
Audience:Online Gaming
Event Organizer:

The sport industry is already seeing an influx of mobile technologies that connect fans to events, teams, brands and the athletes themselves - through mobile websites, apps and social media. But mobile can impact every facet of the sporting ‘journey’ from marketing events and ticketing through to merchandising and live “in-play” betting. The mSport Summit presents the business cases for all these mobile applications and reveals how on-going revenues can be generated with techniques that keep fans "sticky" and engaged between games or events - in a way that creates a unique and highly valuable on going customer relationship.

Expert representatives from both the mobile and sporting sector will explain how mobile technology can be successfully be deployed and provide clear guidance on how best to implement a successful mobile strategy in your sports business.

Related Events