Major growth on the horizon as online bingo shifts to mobile and social platforms
13 April 2012
LONDON, U.K. (PRESS RELEASE) -- Major change is afoot for the online bingo industry. Following years of high profits, consolidation and player saturation it seems a whole new light is now beaming for the future of online bingo.
Sreeram Reddy Vanga, Managing Director of successful online, mobile and social gaming platform Cozy Games, offered his thoughts on the most exciting developments in the online bingo industry over the last 12 months: “Bingo has always been an interesting platform to experiment and learn from. Over the last 12 months, the most exciting development in bingo would be the shift to the mobile and social platforms.” He continued: “The addition of mobile bingo to online and social bingo has been the biggest highlight so far.”
Speaking on the toughest challenges ahead Vanga said that “the biggest challenge so far has been saturation in the bingo industry. Added to that would be the consolidation of the online bingo industry where the large operators benefit from player liquidity and jackpots.” With the social gaming shift in mind Vanga also said that “with the mass shift towards social gaming, the competition to make bingo more exciting and appealing to retain online players is also a challenge.”
Vanga, a key speaker at the upcoming 7th Online Bingo Summit 2012, offered a few reasons as to why Cozy Games have been such advocates of the show: “Cozy Games has been a part of the Bingo Summit for many years now. The exposure has been fruitful in terms of networking and gaining insights to expand the industry further. The Summit brings together the best minds in the business and we are delighted to be a part of it.”
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