LAS VEGAS, Nevada -- (PRESS RELEASE) -- The organizers of the World Poker
Congress (WPC) are thrilled to announce that Steve Lipscomb, president of
the World Poker Tour, and Jeffery Pollack, commissioner of the World Series
of Poker will jointly deliver the opening keynote address at WPC 2007 on
November 29 & 30 in St. Julian's, Malta. The two veterans at the helms of
competing poker institutions will discuss the current state of the game and
what the future has in store.
"With Steve Lipscomb and Jeffery Pollack, we will present two of the
individuals most responsible for the recent poker boom," says Sue
Schneider, president of River City Group, one of the organizers of the
World Poker Congress. "With their unique perspective and wisdom, they will
examine the global reach of the game and how it is penetrating
international markets."
An award-winning producer/director of television and film, Lipscomb has
directed the remarkable growth of the WPT, including the 2005 launch of the
Professional Players Tour (PPT), international expansion of WPT, and the
branding of the WPT with a variety of different licenses including
sunglasses and apparel, poker tables and d?cor, artwork and much more.
As the first commissioner of the World Series of Poker, Pollack has
brought a professionalism to the event it never had before. The recently
completed WSOP 2007 introduced several cutting-edge innovations that have
been hailed by professional players. His sense of branding was developed
when he was managing director of broadcasting and new media at NASCAR
Digital Entertainment. He is also the founder of the Sports Business Daily.
The World Poker Congress is the first conference to fully explore the
synergies between the live and online games. The conference will feature
two tracks dedicated to the different forms of the game, as well as plenary
and general sessions featuring topics that appeal to each audience.
Attendees will join colleagues to discuss issues such as marketing your
poker room, player development, legislation and economics in Europe,
staging tournaments, building a player base, business strategies for a
quickly maturing industry, fraud and security, mergers and acquisitions,
and much more.
"The World Poker Congress is the premier conference for the business of
poker globally," says Roger Gros, publisher of Global Gaming Business and
PokerBIZ magazines, the other producer of WPC. "There is clearly a synergy
between online poker rooms and real world poker and the WPC examines how to
capitalize on the growth of the game no matter which side of the equation
your business operates."