LAS VEGAS – (PRESS RELEASE) -- The poker boom of the past several
years is often attributed to two elements: the televising of live poker
events, such as the World Series of Poker and the World Poker Tour; and the
growth of online poker rooms, where anyone can learn to play the game
without the pressure of other players across the table. But what do these
two issues have in common? New poker players!
Research has clearly shown that players who learn to play poker online
usually wind up in a live poker room of some description, while online
poker rooms are used to finding new players who were first attracted to the
game via the televised tournaments. But how do you best increase your
business by using this ongoing synergy?
The World Poker Congress, scheduled for June 27-28, 2006 at the City
Conference Center in Stockholm, Sweden, is the first conference to
integrate the online and live aspects of the poker industry. With two
tracks, one devoted to the online issues and the other addressing concerns
of the land- based, live game, the World Poker Congress will bring
attendees from each side of the equation to discuss the synergies and
possibilities of the entire spectrum of the poker world.
"Online poker operators are facing increasing competition at all
levels," says Sue Schneider, president of one of the conference organizers,
the River City Group, the leading information provider for online gaming.
"The World Poker Congress will highlight the strategies, products and
services that will help any online poker room stay at the top of their
game."
The World Poker Congress is truly a "must-attend" conference that will
help to shape the direction and future of the poker world. The World Poker
Congress will help your company develop strategies that create a brand and
an attraction to gain new players.
"To be successful in the poker world, you must understand the
challenges and opportunities," says Paul Dworin, publisher of Global Gaming
Business and PokerBIZ magazines, the only magazines dedicated to the
business of the poker industry. "The World Poker Congress will give
operators and vendors a window into poker's future."
The two announced keynote speakers will offer more than enough advice
to justify attending. Jeffrey Pollack, the first commissioner of the World
Series of Poker, and Steve Lipscomb, president of the World Poker Tour,
will deliver a keynote speech at the event. A full slate of conference
sessions will be held on those two days. Attendees will be able to meet
with colleagues at two cocktail parties, continental breakfasts, and
networking breaks.